Blackberry just released their latest software update; Facebook Places. Much like Foursquare, Facebook Places allows users to “check-in” at locations and see their friends who have done the same. Facebook Places has been around since August but was only available to iPhone users.
This app might be a stalkers dream come true but should also benefit advertisers and local businesses alike. They will now have the ability to target potential customers by proximity. This will allow them to deliver coupons and deals to users in a specific area. The app isn’t groundbreaking but it is neat none the less. I’m surprised it has taken Blackberry this long to jump on Facebook’s geo-tracking bandwagon.
This app might be a stalkers dream come true but should also benefit advertisers and local businesses alike. They will now have the ability to target potential customers by proximity. This will allow them to deliver coupons and deals to users in a specific area. The app isn’t groundbreaking but it is neat none the less. I’m surprised it has taken Blackberry this long to jump on Facebook’s geo-tracking bandwagon.
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